Master Digital Marketing in 1 Month – Become Job-Ready with Practical Skills
A practical 1-month Digital Marketing course designed to teach SEO, Social Media Marketing, Content Marketing, Paid Ads, Lead Generation, and Analytics with real-world projects and industry tools.
• Meaning of marketing
• Evolution of digital marketing
• Traditional vs digital comparison
• Digital touchpoints & ecosystems
• Career scope & industry use cases
• SEO, SMM, PPC, Content, Email overview
• B2B, B2C, D2C models
• Customer journey mapping
• Awareness–Consideration–Conversion funnel
• Target audience identification
• Buyer persona creation
• Market research methods
• Competitor analysis & positioning
• What is a search engine
• Crawling, indexing & ranking
• Google SERP features
• Introduction to algorithms
• Digital marketing planning process
• Goal setting & KPIs
• Budget & channel selection
• Weekly revision & discussion
• Website structure & components
• Domain, hosting, SSL
• CMS concepts
• Static vs dynamic websites
• WordPress dashboard overview
• Blog vs website
• Basic site architecture
• Role of content in digital marketing
• Types of content (blogs, reels, ads)
• Content funnel & storytelling
• Content calendar planning
• What is SEO & why it matters
• On-page, off-page, technical SEO
• Organic traffic & ROI basics
• Search intent types
• Short-tail vs long-tail keywords
• Keyword mapping to content
• SEO-based content planning
• Title & meta description optimization
• Heading tags & internal linking
• URL & image optimization
• Website speed optimization
• Mobile-friendly SEO
• Sitemap & robots.txt overview
• Backlinks & authority
• Local SEO concepts
• Business listings & reviews
• Role of social media in branding
• Platform selection (FB, IG, LinkedIn)
• Organic growth strategy
• Facebook & Instagram fundamentals
• Content formats & engagement
• Hashtags & posting strategy
• LinkedIn & Twitter basics
• Short-form video strategy
• Personal vs business branding
• What is PPC
• Google Ads overview
• Campaign, ad group & ad concepts
• What is a lead
• Landing pages & CTAs
• Conversion optimization basics
• Email marketing fundamentals
• Types of email campaigns
• Mobile marketing overview
• Google Analytics basics
• Traffic, users & conversions
• Campaign review & reporting
• Final revision & roadmap
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Enroll now and get exclusive bonuses worth ₹5000